Tuesday, May 23, 2006

Apples and Oranges

Sometimes people do things that just don't make a whole lot of sense.
Apple has 100's of retail stores around the country and they are doing very well. In fact they just recently opened a new store on 5th avenue in NYC. It's open 24 hours. So, if at 3am you just have to have an iMac or an iPod nano you can get it by going to the Apple store.

Now Dellthinks they're going to gain the same success as Apple by opening their own retail stores.

First thing that doesn't make sense is that there is no way in hell Dell is going to see "Dell fanboys line up for free t-shirts and rabid fandom." That just isn't going to happen. I really hope Dell can see that.
Second thing that doesn't make sense, and this is a doozy, is that the Dell stores, wait for it, are you ready?, carry NO INVENTORY. Phhhhht. They are counting on people to walk into their retail store in XYZ mall and see their 'cool' products and decide they want one and then, wait for it, sit in front of a monitor and order it from their online store for delivery.
Yeah, right.

1 Comments:

At 3:49 PM , Blogger Okie said...

I just hope they go to the same "open 24 hours" model. ;)

 

Post a Comment

Subscribe to Post Comments [Atom]

<< Home