Zune to the Moon

I've been reading a lot about the Zune lately. For those of you who don't know, the Zune is Microsoft's lame attempt to cash in on the success Apple has forged for 5 years with the iPod.
There is a lot of buzz about the Zune. There are a lot of media types touting the Zune's spec list and calling it an iPod killer. I know MS pretty well and this doesn't 'feel' like something they're going to succeed with. At least not right away. Maybe over several years they can build a decent business with it. But like the Xbox it will cost them billions of dollars to buy their way into the market. Anyway, I read THIS article on Wired today and it is the best article I've seen so far that shows why the Zune will NOT kill the iPod. At least not anytime zune ;)