Clariticity Defined

It's official, on the internet anyway, 'Clariticity' is now defined as Clarity.
It's called the Big Word Project and it may just be one of those "Hey, everyone send me a dollar!" internet goofs, but you never know. It could be the next Google or Twitter or... hell I don't know but it does seem a little cool to be able to 'buy' a word and redefine it.